City and Blues target Japanese league

While English league sides have ever been popular around the global, few of them are never tired of making new investments in rather far east States and Japan is of course one of them. Chelsea and Manchester City have recently been interested in having a descent share in Japan hence they have rolled out their investments for new opportunities in the State of rising Sun. Reportedly, City Football Group – who owns Manchester City – has bought around 20% stake in Nissan-owned Yokohama F Marinos – their first outlay of funds in Japanese league. The deal is taken as the win n win situation for both: while YF Marinos would benefit of CFG experience of running Manchester giants, league giant would also target a space in the Japan’s domestic league. For now, City has opened an office in Tokyo that will be managed by its Japan subsidiary. The subsidiary will work closely in association with Yokohama F·Marinos along with managing the financial affairs of the English club over there.

Like any other foreign venture, Manchester City is not the only one who is looking for a wide opportunity in this continent as Chelsea – their closest rival in EPL, have also signed a T-shirt sponsorship deal with Japanese tyre manufacturer Yokohama for next five years at £200 million which is only next to Manchester United’s seven years £370 million Chevrolet sponsorship deal. Blues chairman Bruce Buck is confident that with Yokohama deal they can enhance their presence in this part of the world which has ever been a no men land as far European soccer is soccer. He said, “We believe that Yokohama will play a key role in helping us drive our global expansion in international markets such as the US, where they have operated with distinction for many years. Also, of course, Chelsea having such an esteemed and historic Japanese company as our partner enables us to accelerate our development in their home market too.”

Likewise, chief executive of City Football Group Ferran Soriano also added, “We are growing and developing a long-term presence in Japan. Now we have a permanent home and in Toshishige-San, we have the perfect individual to lead our operations.

“Creating City Football Japan will give us an opportunity to strengthen further our relationships with Nissan and with our colleagues at Yokohama F· Marinos, and help to support and develop Japanese football. It will also allow us to pursue greater commercial opportunities in Japan.”

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