Bet-at-home Extends Partnership with Schalke Football Club

Bet-at-home, a leading German facing online gambling and sports betting operator, owned by Betclic Everest Group, is pleased to reveal that it has extended its five year old sponsorship deal with leading German Buldesliga football club Schalke 04.

The extended deal between the parties will run for two seasons, namely from 2016-17 to 2017-18.

Bet-at-home has served as a prime partner of the football club since 2011 and the extended sponsorship deal will include digital and social media promotion privileges in Schalke’s online assets. bet-at-home will also continue to benefit from LED advertising inside the football club’s Veltins Arena home stadium.

The European operator, which is currently also the shirt sponsor of Hertha Berlin, Schalke’s Buldesliga rival, will also be receiving promotion opportunities on Schalke football club’s website and social and digital media channels.

The Chief Marketing Officer at Schalke football club, Alexander Jobst, commented on the extended sponsorship deal by saying that they are absolutely delighted to continue the partnership with bet-at-home in the coming years. Jobst went on to say that they focus on continuity and trust in the partner and that both of these components fit with bet-at-home. AG was founded in 1999 by Jochen Dickinger and Franz Omer and was transformed into a joint stock corporation in May 2004 and listed on the Frankfurt Stock Exchange in December of the same year.

Bet-at-home is considered to be a leading betting company in Europe and its product range includes Sportsbook, Casino, Live-Casino, Games, Virtual and Poker and is available in 15 different languages.

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